Why Build This Product?
Keeping good relationship with donors greatly influences non-profit's growth and sustainability. However, initial user research with smaller nonprofit leaders has revealed that existing donor management software is cluttered with features, hard to navigate, time consuming, and expensive. Munificence (tentative product name) aims to not only solve the issues, but also utilize the donor data to provide personalized insights and next steps.
Given the user research and feature list from our client, my team worked on the UX and UI of the app — from information architecture, wireframing, prototyping, and content strategy to interface mockups. We also frontend developed the product and the marketing website.
Our team met the client on weekly basis to ensure our design aligns with the client's desire. We also conducted usability studies to clear assumptions we made in our designs. My secondary roles included documenting and maintaining design system, leading usability research, and assisting branding and marketing website.